Patients say no to treatment more often than they should, and Allison Lacoursiere thinks it's rarely about the price.

In this episode of The Patient Experience Blueprint, the dental coach, consultant, and founder of Women in Digital Dentistry explains why staying quiet about treatment options out of fear of seeming pushy can cost patients real care. She breaks down the "humans first, professionals second" method behind her coaching practice, the mistake handling protocol she uses to build teams that stay honest under pressure, and what led her to step back from the organization she built and hand it to a successor.